Style Tiles – Simplifying the Web Design Process

When working on a web design project, the most common approach used by most of the web designers is creating different wireframes, getting the clients approval for one of them and nailing down the layout. This seemingly-simple approach doesn’t always work this way because it takes more than that to convince a client. So to simplify the design process, there is a better alternative to wireframing, and that is Style Tiles.

For those who are in initial design stages, using Style Tiles for better visual understanding is a great way to get started. Majority of clients aren’t too sure of what they want, but they know what they don’t want. So, with the help of Style Tiles you can provide the options for fonts, colours, textures, and other interface elements that they would want to be used in their websites. This way, in a single web page, you provide them multiple options to choose from. This approach is similar to what the interior designers do. Before beginning the project, the interior designers show their clients the paint options, texture options and fabric options to choose from.

This is a great alternative to creating wireframes that consume more time because you have to create a full mock up, which has to be too precise. You no longer have to get involved in complicated logistics in creating those wireframes. All you have to do is give multiple options to the client, get their approval and begin the work on the actual website. If the client changes his mind in the mid of the project, you always have other options that can easily replace the existing ones.

From typography to colours and button styling to patterns, everything can be shown to the client in a single page. This tool provides a visual direction to the website designer as well as to the client. Designers who are aiming to create a website that attracts the users and creates a brand, using Style Tiles instead of structuring the page and worrying about the size ratios between elements is a safe bet.

Go for Style Tiles, if you want to save your time and want to provide a clearer visual experience to the clients.